Parents of High School Football Players: This FREE Book Reveals...
The Only Step-By-Step Playbook Your Son Needs To Get a College Football Scholarship...
Watch Video To See How
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Rudy Ruettiger
Inspiration of the Classic Movie Rudy
“Richie’s story and book lit a fire within me. His drive, passion, and relentless will to succeed was reminiscent of my time at Notre Dame. At 5’7” and 150 pounds, Richie overcame the obstacles and the naysayers to earn a full SEC scholarship and a place in Ole Miss tradition.”
Houston Nutt
Head Football Coach at Ole Miss (2008-2011)
Richie has an inmate ability to get the most out of his talents. Limited physical skills and size were not a roadblock but a driver for hard work, study, and relentless perseverance. He is one of those athletes who may not be the fastest, biggest, or most talented, but through hard work, a never give up attitude, and belief himself, makes believers out of everyone around him. He embodies what coaches look for; someone who comes to practice early and leaves late, spends extra time in the film and weight room, and always left everything on the field. Not only did he find a role on the team, but he made a positive impact. Richie has a bigger heart than Vaught-Hemingway Stadium and our staff agreed 100% that he deserved a full SEC scholarship!
Richie has the fortitude to be successful no matter how difficult the challenge.
What's Including In The Book?
Play 1: The Critical First Step
Your son must fully commit to the process. This play introduces the Commitment Agreement (Vision, Why, Expectations, Signature) to keep him focused and accountable.
Play 2: Your Play Sheet
Understand where your son is in the recruiting process. The Play Sheet breaks the journey into 5 key stages from middle school through senior year, each with specific action steps.
Play 3: Become a Businessman
Football is only 50% of the equation. To earn a scholarship, your son must treat himself like a business—product (his game), marketing (exposure), and sales (selling himself to coaches).
Play 4: The Perfect Highlight Tape
How to create a professional, effective highlight tape that gets coaches to keep watching and want to contact your son. Includes the 4-step framework used by successful athletes.
Play 5: Build Your Big Board
Target the right schools based on your son’s current level. Build a personalized list of 60 schools and track communication like a college coach would using a CRM.
Play 6: Build Your Brand
Coaches look at more than film. This play shows how to build a personal brand and social media presence that proves character, work ethic, and leadership.
Play 7: The Offer Funnel™
The recruiting process is a funnel. This play teaches how to move schools through stages from awareness to offers using proven marketing principles.
Play 8: Contact Coaches
Step-by-step system for reaching out to coaches using proven templates, scripts, and timing strategies that get real responses and build relationships.
Play 9: Sell Yourself
How to confidently communicate with coaches, follow up, and lead recruiting calls. This play is about sales—closing the gap between interest and offers.
Play 10: Secure Visits
Visits are a major sign of interest. Learn how to earn and schedule unofficial and official visits the right way, and how to turn them into offer opportunities.
Play 11: Ask for the Offer
Coaches rarely offer unless asked. Learn how and when to confidently ask for the offer, even if it’s scary, with proven scripts and timing.
Play 12: Negotiate the Offer
Once offers come in, this play shows how to negotiate without burning bridges. It includes strategies to increase scholarship amounts and make smart decisions.
Play 13: Turn Camps Into Offers
Most camps are a waste of time—unless run the right way. Learn how to identify the right camps and turn existing interest into real offers.
Play 14: The Secret Play
A high-leverage strategy most athletes never use. This secret play, when executed properly, separates the top 1% of underdog athletes who earn late or unexpected offers.
Play 15: The Next Play Rule
The ultimate mindset. Focus on the next play you can control, not the outcome. This rule builds confidence, consistency, and long-term success both in football and in life.
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